This assignment seeks to help you understand the answer to a broader concern and that is, “How might managers undertake a PEST assessment for their company?”In order to do so, please identify a country that it operates in or that is of interest to you. You should base your responses to the following questions on your analysis of the company that you have chosen for this course along with a specific country of your choosing.
Please answer the following questions:
- Identify five political factors (as well as the online sources of information ) facing the company.
- Identify five economic factors (as well as the online sources of information) facing the company.
- Identify five social factors (as well as the online sources of information ) facing the company.
- Identify five technology factors (as well as the online sources of information) facing the company.
- In your opinion which four of these factors are most pertinent to the company and why?
Hint: Online information sources that you might consider using are those that address country specific socio-cultural, health oriented, technological, economic, environmental, or political legal issues. The table below specifies some useful examples and for each online source offers a profile and factor or issue that addresses for each country. Some examples of online sources of information include Earth Trends (http://earthtrends.wri.org/), the Population Reference Bureau (www.prb.org), the Economist Country Profiles (http://www.economist.com/countries/), and the U.S. State Department Country Back Ground Notes (http://www.state.gov/r/pa/ei/bgn/).
Please ensure that the online source of each factor is identified. Limit your response to this assignment to three and one half single spaced, typed pages. Cite your sources in the text and please reference them at the end of your assignment. We do not want you to use old information to answer the questions of this assignment. Please ensure that your references are dated within three years of you commencing this course. End your write–up with one paragraph that summarizes what you think is the importance of this assignment.
and please find the attachment and use it.