Competitive Advantage, assignment help

Within the Discussion Board area, write 400–600


Part 1

Having experienced a robust debate discussion on the strengths, weaknesses, opportunities, threats, and trends (SWOTT) analysis and strategic planning for a particular fast-food franchise, it is time to shift gears a bit and consider the competition in the fast-food industry. Read this http://www.ibtimes.com/best-restaurants-usa-chick-…to frame this week’s discussion. Complete the following:

  • Identify 1 or 2 other major competitors in the fast-food industry, and describe their sources of competitive advantage.
  • Discuss a current issue that this industry faces. It could be favorable or unfavorable to the industry.
  • Which of the major competitors has the strongest competitive advantage and ability to overcome the barriers presented by the current issues identified and why?

Part 2

  • Provide an argument for the success of the strategies that a fast-food franchise has instituted.